Can I sell brands through EA that aren't sourced through Phillips?

Yes, you can. Endless Aisles has confirmed a number of brands that are not sourced by Phillips that would like to be available on the Endless Aisles platform.

• There will be set wholesale costs for products from those brands.

• Some brands may require approval before you can access them on Endless Aisles. (see process chart below)

• We will facilitate the approval process, there's no work from the retailer's end.

• Of the ~11k products that Endless Aisles can offer at launch, nearly half of those are not carried by Phillips.

• With over 320 brands offered at launch, over 170 brands are not carried by Phillips